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EVENT: Japaner old- & Youngtimertreffen 22.05.2022
They’re back! After two years of Covid-related absence and an uncertain future, because the owner of the original location changed, i’m stoked to see that Heiko managed to pull it off once again! If you’re a fan or owner of a Japanese classic this is THE Swiss event. It’s a laid back event with a more family-and-friends type of vibe compared to the tuner-vibe of other events. Really more my type of thing. i guess i get old 🙂 Nothing more to say then – see you there! More infos on www.Japanclassic.ch Oh and here some photos from 2016 and 2017 , seems like i haven’t been there in a…
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HISTORY: The story of Datsun, Nissan & Prince Switzerland – Part 6 “Marketing”
This is the sixth part of a multi-post series about the (hi)story of Datsun, Prince and Nissan in switzerland. Check out the other parts HERE. In this post we have a closer look at the work of the Marketing department at DSSA. Including advertizing, sales brochures, customer information, Promotional giveaways, Public relations, exhibitions and press releases from the very beginning to the early nineties. As usual with these posts, it includes many rare and yet unseen documents and photos. 1. Marketing The advertising department made brochures and catalogues, the information leaflets for customers and exhibitions, but also provided the dealerships with merchandising materials, Catalog stands, promotional stuff and made sure…
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PLACE: A visit to Autohalle Andelfingen
Recently i see places for car lovers pop up every here and there in switzerland and europe generally. They’re mostly focussing on either the wealthy, or oldtimer loving or focussing on a special theme. A few months ago the Autohalle in Andelfingen opened. It is a completely bespoke build not far away from where i live, and directly located at my daily route from and to work. So everytime i thought i should give it a visit. Well, luckily a friend suggested the same when we decided for a men’s night out. So we jumped into the car and headed to the industrial area outside of Andelfingen, located just next…
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240Z: Cranking up the Z Project again
Good news. The Z project is back! Well it was never gone and i’ve been continuously working on it, but due to an management education i had on the weekend for the past two years, a big step forward in my job and many other things in life, the project was progressing much slower than i wished. But i’m a guy to make long-term plans and i’ve always had the plan to get things done when life allows me to. So here we are. My school is completed. Well i still have my exams in mid april so i’m working hard on that, but until then that and my job…
